Real photo of me, courtesy Getty Images

Born and eventually raised in Los Angeles,
Joanna is a multi-faceted creative who develops brand campaigns with personality. From bite-sized social to 360 campaigns, authenticity is her through line.


Her work has garnered recognition from Cannes Lions,
The Clio Awards, The One Show and more.
Right now? She’s probably looking for parking.
say hi at henkinjoanna@gmail.com


WHERE

TikTok | Lead Copywriter Freelance

Airbnb | Senior Copywriter Freelance

Media Arts Lab | Senior Copywriter

Laundry Service | Senior Copywriter

Dr Martens | Senior Copywriter Freelance

David&Goliath | Copywriter

J. Walter Thompson | Copywriter

Davis Elen | Jr. Copywriter


ON WHAT

Tech | TikTok, airbnb, Amazon Music, apple tv+,
apple fitness+, Our Next Energy, T-Mobile

Entertainment | Hulu, FX, David & Goliath,
Universal Studios, Regal Cinemas

Retail/Auto | Dr. Martens, Figs, Fisher Price,
alleyoop, Curology, Toyota, Kia

Food/Bev | Jack in the Box, Más+ by Messi

Health | Mayo Clinic, UCLA Health                                                 




And in case I don’t see ya!